Little Joys Gift Co.

Identity & Branding Concept.

This project began as one of several logo concepts presented to a client. Although the client chose another design that better aligned with their brand, I saw potential in this concept and decided to develop it further.

The idea was to visually represent the joy of gift giving. The logo design is clean and modern, yet retains a cheerful and playful spirit. It aims to capture the sense of happiness and excitement that comes with giving and receiving gifts.

Created in Adobe Illustrator, the logo employs simple shapes and vibrant colors to evoke a sense of playfulness while maintaining a contemporary feel. Despite not being selected by the client, this concept has merit and could be ideal for brands or businesses that focus on gifting, celebrations, or events.